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Designing a camera strap, 29 November 2012
Coming up a new original design is a daunting task, sort of like a balancing act between various factors. These factors are; practical, original, and cost, and they are all equally important to us as a young firm trying to gain brand recognition.
From our design point of view, we can't be all too commercial because that would be slightly too boring and far too cold, and we can't be too artistic because that would be too economically unsound. So eventually we came up with the Braided Style; a 3-D strap which I believe, we are the first to deliver such design in the camera industry. But is this the best strap? The answer is NO. I personally do not enjoy using a neck strap, I would much rather prefer a wrist strap simply because it's smaller and it fits better inside a bag. However, coming from a company that sells straps, it's my duty to say neck straps are a wonderful product. How's that for being honest??
I'm surprised to see our next evolution "Linky" is not as popular as the Braided Style. It has as much uniqueness as the original Braided style but without the expected outcome. But market doesn't lie, we'll just have to come up with more weird designs. Well...weird is as weird does !! We must avoid being too commercialize, or else weirdness will forever be suppressed.
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