Gordon Coale, started photography in 1958 with a tiny 35mm rangefinders. Ever since then, photography has been a major part of his life. In 2004, Gordon was using his Olympus XA2 and a Mamiya medium format camera, he needed a strap to securely hold his heavy medium format camera. The idea of a camera strap came when his friend from Ace Leather Goods showed him a quarter inch thick leather for belts, and voila !!! The Gordy’s Camera Strap was born.