Shop for Watch Straps

What is an ideal location to open a shop in Hong Kong? asked a friend of ours.

A textbook answer would be “Location, Location and Location”, but in our opinion it is “Affordability, Time, and Online”

Rental is painfully expensive in Hong Kong, and it is not as simple as whether you can afford the rent today, or not. Unlike other places, our standard rental duration is around 2 to 3 years, and rate is fixed for the first or second year, and the landlord has the liberty to raise the rent on the final year while the tenant could opt to vacate the premise without getting penalised. The percentage of a new rent normally goes up at least in double digits.

So why would you need a shop when you could online? And this is exactly the question we have been asking ourself lately.

We want to pull completely out of the shop retailing and to gather all our resources doing online only. We are creating different scenarios and their possible outcomes, weighing out the pros and the cons of each, and trying to figure out what the new logistic would be if we were to stop the physical retail shop. The idea is to turn the shop into a full time studio for videos and photos, that would be really fun for us.



Fujifilm 的 Instax Square

對寶麗來那個 iconic 的四方格式及外框一向情有獨鐘,Fujifilm 那部#Instax210 的格式一真未能滿足, 總是覺得差點什麽的….
那只好一直忍受 Impossible Project 一盒才 8 片的底片、每張要 20-30 分鐘的顯影時間 (說好的即影”即有”呢?) …

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Start ups : Don’t do it unless ….. !!

Once in a while friends would pick my brain about starting a new venture; their plans to raise the capital needed, the responsibility each would bear and the rest of the whats and what-nots. I would try my best to be encouraging and shared my resources where ever possible. The night usually would end with us raising glasses high up in the sky and ordered more beer for the road.

I’d like to view myself as an optimistic individual and consider problems are integrated part of our daily lives along with many other things worth cheering about, sometimes it is bitter and sometimes it is sweet, but a lot of the time it is both. However, after more than 6 years of operating a shop, my view has substantially shifted towards pessimism, and I think it’s because starting up a business is a tiring road and it gets to be extremely ridiculously lonely.

Forget about the extensive business plan, risk management, and whatever contingency plan with fancy names coming straight out of the text book, are you mentally prepared for a start up?

  1. Attitude over time. Do know having a like minded partner is as rare as having a good business plan. A good partner, however you may wish to define what good is, is limited to a time frame, that is, people change as time goes by and the mutual goal you once have is likely to be gone.
  2. Accusation. If you are the initiator of a business, all fingers will be pointed at you if you fail. But if by any chance you succeed, then we have many friends to thank for and many glasses shall be raised up high.

I don’t think starting a business can be taught in school or work, it is acquired one tiny step at a time for as long as you’re in the business. The sluggish progress de-motivates everyone, the frustration leads to distractions in order to escape the harsh reality and makes us shy away from the responsibility we have once agreed upon, it follows by accusations, then chaos which ultimately becomes the dissolving partnership.

So before you start a new venture with a partner or partners, ask yourself this: Can you do this all by yourself? If yes, then congratulations.  You’re half way there.


Gordy Strap HK

Gordy’s Camera Straps 的官方香港網站是我們第 4 個造的網頁,所以在拍攝或網站技術上也沒有多大的障礙,相對這次比較花時間的是撰寫內容,尤其是對於我這個中不成英不就的港人。既要保留品牌原來的意思,且要使用我們熟悉的語調…..

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On Sale watch straps

It appears there are a lot of summer sale these days making us a very happy shopper. For the first time in our 6 years, we are following suit and giving a substantial discount to our fellow strap lovers. The new price has dropped from an arm and a leg of whopping HK$1,480 to a mere HK$920 for the ever popular vintage straps.

Visit our online shop:


And also, we will be having these real vintage straps made from the real ammunition leather bags from the war. And no, these ammo leather straps will not break the bank. Each ammo strap is unique, so you will have to contact us to check on the stock.

Lastly, we will also be having a massive inventory cleaning up. We will clean up our straps inventory by having another huge sale. Please stay tuned.

ammo strap ammo leather strap


幾幅近照 Recent Pictures

…在香港,參與投資買賣或者做轉手貿易的都能在短時間內可以有不俗的回報,有這樣的機會成本,加上種種的營商趨勢,在香港要建立一個品牌很難,很難,很難(因為真的很難,所以要說 3 次),而且是一個針對專屬市場的品牌…
…For all we know, branding consists of two things, they are time and money, which fundamentally boils down to a singularity called the monetary investment. So are we making a sound investment? In all honesty…

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顏色不符? (下)

用家們最常接觸到的圖片都不是各品牌的官方圖片,而是在社交網絡、討論區或者在 IM ( 例如 WeChat, Whatsapp, Line 之類之類) 裹朋友之間互相分享的圖片,所以有不少顧客是參考著這些圖片來查詢的。這些圖片大部分都是以手機拍攝,而其實手機拍的圖片不一定失準的,懂利用光源也可以有很接近的效果,但普遍上用家自拍的圖片都是分享喜悅為主,那會花心機去試這試哪呢?而且圖片不是無添加完全沒有修整過,就是按拍攝者喜好修過的圖,種種因素下出現的顏色偏差是很合理的啊。所以當看到其他用家的自拍手錶/錶帶照時,參考外型無妨啊,色澤嘛…..

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顏色不符 ? (上)

為何只是示範復刻系列呢?其他款式/產品沒有這些錯覺嗎? 當然都有啊。
但一般我們看圖片看產品時拿個大概就能收貨,例如在選 SLC – 黑色/舊化綠色/金色,等等其他色系分明的玩意時,即使顯示器是偏向明艷或暗淡表現再有參差,成品也不會跟期望偏離,金色也不會變了完全另一個款色,金就是金啦對吧?。在日常大部分時間裹,我們都能接受「大概」,可參巧就足夠。

可是每當挑選復古款色的錶帶時,我們都會突然變了 “色” 魔。

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Shopping for cameras in HK

Shopping in HK is no longer cheap as compared to the earlier days, the absence of a sales tax has been off set by the expensive rent, and our HK dollar is pegged to the US$ …. !! So, if you are looking for the best deal, know the shop well, establish a relationship with the seller and know the exchange rate !!

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Oh the site is down again !

Truth is, the online shop you see today is our third generation. The previous version was being attacked by spammers, viruses and other malicious malware (a name we had recently acquired). Obviously we were spazzing out during the attack, our frantic calls to the given cell phone (or any phones) and emails were unanswered we were beginning to think the firm may actually be out of business !!! At long last, the very first reply we received from them was “we are not liable for the attack, and it will take about 2 weeks to fix the problem”.

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