中環 Archives - Annie Barton

Fujifilm 的 Instax Square

對寶麗來那個 iconic 的四方格式及外框一向情有獨鐘，Fujifilm 那部#Instax210 的格式一真未能滿足, 總是覺得差點什麽的….
那只好一直忍受 Impossible Project 一盒才 8 片的底片、每張要 20－30 分鐘的顯影時間 (說好的即影”即有”呢?) …

Gordy Strap HK

Gordy’s Camera Straps 的官方香港網站是我們第 4 個造的網頁，所以在拍攝或網站技術上也沒有多大的障礙，相對這次比較花時間的是撰寫內容，尤其是對於我這個中不成英不就的港人。既要保留品牌原來的意思，且要使用我們熟悉的語調…..

…在香港，參與投資買賣或者做轉手貿易的都能在短時間內可以有不俗的回報，有這樣的機會成本，加上種種的營商趨勢，在香港要建立一個品牌很難，很難，很難（因為真的很難，所以要說 3 次），而且是一個針對專屬市場的品牌…
…For all we know, branding consists of two things, they are time and money, which fundamentally boils down to a singularity called the monetary investment. So are we making a sound investment? In all honesty…

顏色不符? (下)

之前示範過看圖時有機會出現的誤差，這次試試拍照時做成的錯覺。
用家們最常接觸到的圖片都不是各品牌的官方圖片，而是在社交網絡、討論區或者在 IM ( 例如 WeChat, Whatsapp, Line 之類之類) 裹朋友之間互相分享的圖片，所以有不少顧客是參考著這些圖片來查詢的。這些圖片大部分都是以手機拍攝，而其實手機拍的圖片不一定失準的，懂利用光源也可以有很接近的效果，但普遍上用家自拍的圖片都是分享喜悅為主，那會花心機去試這試哪呢？而且圖片不是無添加完全沒有修整過，就是按拍攝者喜好修過的圖，種種因素下出現的顏色偏差是很合理的啊。所以當看到其他用家的自拍手錶/錶帶照時，參考外型無妨啊，色澤嘛…..

26mm Strap onto a 44mm Pam243

The extra width makes the strap look even more “vintage”, so this oversized approach is more suitable on the “vintage” straps. The clean colourful preppy strap is best suited with the exact fitting, it simply feels more right in our opinion. We did a short comparison at the end of the video.

Valuation of a firm !!

The question that mesmerizes us is, how do we valuate a company? by discounted Cash Flow? or use the PE ratio and multiplying it according to the industry norm ?? If done so, we would be paying the investor instead, and where is the logic in that? Goodwill valuation seems less damaging and its definition includes “pays more than the fair market value of the net assets” !! Getting more than a fair share is good, greed is very good, and we like the smell of the green !! We are beginning to sound like a desperate idiot 🙂

Killer Inventory

We don’t like inventory !! It’s fair to assume all companies do not like inventory, and all SME retailers are horrid with inventory. Yet the lack of inventory would also result in a loss of sale ! Oh it’s wonderful to be a business operator, we get to play the balancing act everyday !! 🙂